Turn Your Love for Locs Into a $10K/Month Business
No license. No experience. No fancy influencer status.
Just you and a system that works.
What If You Could Earn $10K/Month Without Hustling Behind the Chair 6 Days a Week?
If you’re a loc artist, stylist, or braider ready to stop winging it and start building a premium business that works for you … you’re in the right place.
I’ve helped dozens of stylists create signature services, raise their prices, retain loyal clients, and finally see consistent income.
My 10K Loc Academy isn’t fluff it’s a proven method based on my journey building a global brand from behind the chair.
Locs Are Where the ✨Real ✨Money Is
Everyone wants them, hardly anyone knows how to do them properly, and when you're skilled, clients will throw money at you without blinking.
Bring in $10K+ months without stressing over likes, followers, or going viral on Instagram
Get clients who pay premium rates and happily tip
Fill your calendar weeks ahead with loyal clients who send referrals
Charge your worth and watch clients respect your prices
Finally afford vacations, pay bills early, and spoil yourself guilt-free
Build a repeatable system so your income grows consistently and sustainably
You Don't Need 10K Followers to Make 10K Dollars!
You’ve been scrolling, comparing yourself to every hairstylist with a huge following, thinking you need to go viral just to get clients. Newsflash: you don’t.
The people already making $10K/month didn’t start with a big Instagram or fancy influencer status. They started with:
The right skills to create beautiful, lasting locs
A proven system to book clients consistently
Confidence to charge premium prices without guilt
Imagine a fully booked calendar, clients who respect your worth, and income that actually matches your talent—all without obsessing over likes or followers.
Introducing
The 10K Loc Academy™
Make $10K/Month Creating Stunning Locs That Clients Can’t Get Enough Of!
An 8-week, hands-on business + technique program for hairstylists who want to build a high-earning loc career rooted in skill, confidence, and care.
Available virtually and anywhere you are!
By The End of This Program You’ll…
Hit consistent $10K+ months creating healthy, beautiful, lasting locs
Have a full calendar of loyal clients who respect your worth
Confidently offer premium services that keep clients coming back
Build a repeatable system so your income doesn’t depend on likes or followers
Finally feel like the CEO of your gift, not just “doing hair”
What's Included:
8-weeks of virtual live mentorship with me to walk you step by step through technique, business development, and getting clients.
Instant and lifetime access to the curriculum so you can start learning right away (plus, you can learn at your own pace!!).
Lifetime access to a private community of loctitians committed to $10K+ months AND healthy, holistic hair.
Pricing:
Investment: $1997
(You can lock in your spot today with a $500 deposit!)
Pricing:
A. Full Price $1997
B. Payment Options: $500 down (deposit), remaining balance ($1,497) due within 30 days.
Meet Your Coach
I'm Lyric Daugherty, and I'm obsessed with helping hairstylists like you turn their loc skills into serious money. I used to be exactly where you are—passionate about locs but totally clueless about the business side. I was undercharging, overworking, and honestly? Broke.
But once I cracked the code on premium techniques and confident pricing, everything changed. Now I'm living my dream, booked solid with clients who pay what I'm worth, and I'm here to show you exactly how to do the same.
Whether you're brand new to locs or ready to level up from basic retwists, I've got you covered with strategies that actually work—no fluff, just results. We're going to build you a business that keeps your clients' hair healthy, your bank account happy, and your passion on fire.
Meet Your Coach
I'm Lyric Daugherty, and I'm obsessed with helping hairstylists like you turn their loc skills into serious money. I used to be exactly where you are—passionate about locs but totally clueless about the business side. I was undercharging, overworking, and honestly? Broke.
But once I cracked the code on premium techniques and confident pricing, everything changed. Now I'm living my dream, booked solid with clients who pay what I'm worth, and I'm here to show you exactly how to do the same.
Whether you're brand new to locs or ready to level up from basic retwists, I've got you covered with strategies that actually work—no fluff, just results. We're going to build you a business that keeps your clients' hair healthy, your bank account happy, and your passion on fire.
You'll Master:
Phase 1
Healthy Hair Preparation
⦿ Shampooing
⦿ Pain-Free Detangling
⦿ Sectioning
Phase 2
The 4 Signature Techniques
⦿ Retwist
⦿ Interlocking
⦿ Instant Locs
⦿ Loc Extensions
Phase 3
Protective Styling
⦿ 2 Strand Twist
⦿ Barrel Roll
⦿ How To Style A Bun
Phase 4
Finishing Touches
⦿ Edges
⦿ Clip Removal
⦿ Dryer Time
The 3-Step $10K Locs Biz Blueprint
⦿ Master the Loc Techniques
Learn retwists, interlocks, instant locs, and faux locs with a focus on healthy, lasting results your clients will love.
⦿ Build Your Dream Loc Business from Scratch
Set up your booking system, attract loyal clients, create content that works, and structure your pricing to hit consistent $10K+ months.
⦿ Land Your First High-Paying Clients
Get weekly coaching, technique feedback, access to a private community, and lifetime resources to keep building — even after the program ends.
Other Ways We Can Work Together
$497 Pre-Recorded Curriculum
40+ Comprehensive Video Modules
Learn at your own pace, anytime, anywhere
Perfect for locticians who want technical training without extra commitments
Group Hands-On Classes
$2,500
📍 Local (Greater LA Area)
Up to 3 students
+$500 per additional student
Students provide their own supplies/products
Certification included
$5,000
✈️ Out-of-State / National
Up to 3 students
+$500 per additional student
Logistics & Pricing may adjust depending on travel needs
Certification included
Next-Level Access: Inner Circle for Graduates Ready to Scale to 6-Figures+
Available by invitation only after completing the program
Don’t Just Take Our Word For It!
See how these talented hairstylists turned their love for locs into thriving, $10K+ businesses and are living their dream every day.
"10/10 recommend!"
“Taking the one-on-one 8-hour loc foundation course with Lyric at Locs By Lyric was an incredible investment! Despite my struggles with dexterity and feeling clumsy when it comes to loc care, Lyric’s guidance and positive feedback made all the difference. She truly recognized my potential even before I did. Trust me, I looked at het like she crazy!"
"Lyric helped me achieve that in just 8 hours!"
"Learning techniques like crocheting, interlocking, and palm rolling/retwisting locs felt surprisingly easy under her instruction. The real challenge for me was finding my confidence, but Lyric helped me achieve that in just 8 hours"
"Lyric is exceptionally patient"
"Lyric is exceptionally patient and encourages all questions, making sure that no inquiry feels silly. She provides everything you need for the course, including a practice hair mannequin, combs, and tools."
"Highly recommend!"
"Lyric remains by my side whenever I have questions or need assistance, which makes the experience even more valuable. I left feeling empowered and ready to take on loc care with newfound skills. Highly recommend!"